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What is "Fundraising like Equity, Debt & Convertible Notes"

This refers to the different methods a business can raise capital/fund, each with distinct structures, risks, and implications:

Equity Fundraising

  • Raising money by selling a percentage of ownership (stakes) in the company / organisation to investors/partners
  • Investors/Partners become shareholders/Partners and share in profits/losses and in the decision-making based on the joint agreement with them
  • Common sources: angel investors, HNI, venture capital (VC), private equity

Debt Fundraising

  • Raising money by borrowing funds that must be repaid, usually with interest over a set period
  • The lender does not get ownership in the company/organisation
  • Common sources: bank loans, NBFCs, private debt funds, government schemes, business credit lines

Convertible Notes

  • A hybrid instrument; technically a loan initially, but it "converts" into equity (shares) at a later date, usually during a future funding round, at agreed terms (like a valuation cap or discount)
  • Popular for early-stage startups because it delays the need to formally value the company/organisation

Each method has different implications for:

  • Ownership dilution (how much control/equity/partnership share you give up)
  • Repayment obligations (whether you owe money back regardless of business performance)
  • Cost of capital (interest rates, equity percentage, conversion terms)
  • Legal and tax structuring
  • Investor/Partner expectations and rights (board seats, voting rights, liquidation preferences, etc.)

Business Risk if Fund Raising [Equity, Debt & Convertible Note] is not done from Experts

  • Wrong choice of Funding Instrument

    Choosing debt when you can't service repayments, or giving away too much equity when a convertible note would've been smarter, can hurt the business in the long-term.

  • Excessive dilution

    Without expert negotiation, the founders/business owners often give up more equity/partnership than necessary.

  • Unfavourable terms

    Poorly negotiated interest rates, valuation caps, liquidation preferences, or investor/partner rights can create long-term problems.

  • Cash flow strain

    Taking on debt without proper planning can create repayment pressure that the business can't sustain.

  • Loss of control

    Poorly negotiated equity/partnership deals can result in losing significant decision-making power to investors/partners.

  • Failed fundraising attempts

    Approaching the wrong investors, with the wrong pitch, or the wrong structure wastes time and can damage your reputation in investor circles.

  • Complicated conversion terms

    Poorly structured convertible notes can create disputes or unfavourable conversion outcomes down the line.

  • Missed alternative options

    Without an expert's knowledge, founders/business owners may not even be aware of alternative funding options that could suit the business better.

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