Ola Loses Ground To TVS & Bajaj In E2W Space, Market Share Slips To 33% In August

The launch of lower-priced electric vehicles and an aggressive discounting play by automakers like TVS and Bajaj is helping them win the market share from their rival Ola Electric, according to a new report by Jefferies 👇

Ola Electric’s market share in the electric two-wheeler market has slipped from 49% in the June quarter (Q1 FY25) to 33% in August on a month-to-date basis, although it still remains in the lead, Jefferies said.

On the other hand, TVS’ market share in the electric-two wheeler market has surged from 15% to 19% over the same period while Bajaj’s has jumped from 11% to 18%. TVS Motor has been witnessing sustained growth in recent months, with new registrations for its EVs jumping 39% month-on-month to 19,471 units in July.

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Credit - Inc42 Media